Reusing and remixing video content is one of the best ways I've found to promote our brand.
I took this customer video testimonial:
https://www.youtube.com/watch?v=ZGTX5yBoHHs
I transcribed it in Descript, and then I turned it into this case study:
https://transistor.fm/customers/freelancer-podcast/
And also turned it into these social media posts:
You can do this too! Interview potential/current customers (or get them to record their own testimonial). Then, transcribe it, edit the video, and post it multiple places.
Now just to get someone, anyone, to record a video of themselves 😆
Really interesting post, thanks!