3 Key Learnings from the $150 Productize Yourself Course By Brett Williams of DesignJoy

Hello, fellow Indie Hackers!

I recently took the $150 Productise Yourself Course by @brettfromdj from DesignJoy and here are the 3 key takeaways that I found absolutely worth sharing.

1. Defining your Packages

Ideally, you should have 2 to 3 choices to give to your end customers, and it is recommended that each package should have defined features, one can show about 5 to 8 features in order to keep things simple and differentiate each package

2. How much should you charge?

Start low and gradually increase the price. Provide 100x the value of what you charge. (you get it right? Under promise, over deliver). For professionals providing product design services start with $2000 to $2500 a month and then gradually increase.

3. Finding your First Clients

Having a solid Top of the Funnel is of utmost importance, do not confuse having a weak top of the funnel with the business model.
Few recommendations on channels:

• Product Hunt: Having a solid product hunt launch strategy
• Communities: IndieHacker, Slack, Twitter, Facebook groups, Subreddits, etc
• Build in public: Sharing numbers, revenue milestones, etc
• Landing page inspiration websites: SaaS landing pages types
• Micro resources such as UI kits, resources around the domain your work in
• Job boards: Look for jobs hiring with similar skills
• Other options: Paid ads on Facebook, YouTube, etc

Note: I have assumed that you've already done the business and product research and finalized the services you want to productize