Ask IH: (Help!) How and where would you promote freelance professional services?
UPDATE - I have reposted with a better title and reworded the content a bit:
I’m looking for ideas and advice about how and where to promote my freelance professional software services.
I mostly do backend systems like APIs, cloud services integrations, workflow automation and some jamstack website building.
I see a lot of Wordpress site development jobs but it seems to me that my target client would be building something a bit more involved like a SaaS.
So how and where should I promote my services?
Things I’ve done:
- Streamlined my homepage
- Updated my blog about page
- Added a services page to the blog
- Added some promotional blog posts
- Started a newsletter
- Posted articles to LinkedIn, Reddit, Indie Hackers, Twitter, dev.to
- Posting links to my linkblog everyday
- Started a sponsorship program on the linkblog
- Added an email signature with my role title linking to my homepage
- Added my profile to many job sites
I am seeing a bit of an increase in traffic to the site, but nothing earth shattering.
I’m a developer at heart so the marketing and promotion side of things isn’t second nature to me yet. Do I have the right approach?
What else do you recommend that I do to find new clients?
What other places are good for finding clients that are building backend systems?
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i think all of these are good.
but, do you have existing customers?
Thanks for the comment. The challenge, and the thing I’m asking about is finding new clients.
right, but, that's the point...
... i always start with my existing customers to recruit the next batch of customers... especially in the early-stage. is this not possible in your situation?
the best "sale" is a customer testimonial... and a really happy customer.
Btw - I hardly got any views on this post, so I changed the title and content and reposted:
https://www.indiehackers.com/post/looking-for-advice-on-my-strategy-for-finding-new-freelance-clients-0570fcfdca
If you have anymore ideas would great to hear them there.
Cheers
sweet! interesting idea. unsure of what that'll do.
Thanks - customer testimonials is a good idea!
YUP.