Building a Better Newsletter Platform: Sergio Pulido's Vision for the Creator Economy

Jakob here 🖐

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Sergio Pulido founded his first company a decade ago and has since built and sold an online English academy and a digital advertising agency. He is now focused on the creator economy, a movement he believes is transforming how people connect and learn. Pulido sees individual creators capturing more attention and trust than traditional media and believes it is a "massive wave" worth pursuing.

His current project, LetterBucket, was born from his experience working with creators who struggled with overly complex platforms. He observed that many spent more time on configurations than actually writing content, leading him to found a simple, distraction-free platform.

LetterBucket started with a lean MVP and grew through direct conversations and feedback from early adopters rather than large marketing campaigns. Pulido and his team focused on building a clean editor and instant setup, prioritizing simplicity above all else. Their business model is based on a standard SaaS fee and a future advertising stream.

Pulido acknowledges mistakes were made, particularly focusing on speed over quality early on, but he emphasizes that the biggest threat to a good product is "impatience".

Read the full story
https://www.fakemayo.com/p/how-sergio-grew-his-platform-for-newsletter-creators-to-1k-registered-users

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