👀 Facebook, Twitter used "Find then build" approach. And IndieHackers are using "Build and they will come" or "build it and find them"

Hi there. It's the daily edition of IndieLetters.com, a daily newsletter curating the best content from IndieHackers.

• Twitter enables saving tweets for sending them later and scheduling tweets in the web app (1 min video) by @KrrisPl
• Use Carbon.now.sh for creating and sharing beautiful images of your source code by @toughyear
• Use Automatio, a no-code web automation tool, to automate almost any website, build a bot, scrape/extract data and much more. Check this video (27 min) for more details by @kinder

It's official: Google cares about how fast your site loads by @tscionti

Google recently announced a project Web Vitals that will allow you to view Google's official guidance about perceived load speed, responsiveness, and visual stability on your website. It will officially go into effect in 2021. (Full announcement here)

7 sales lessons from 20 years of sales by @witsuma

1. Sales can be as complicated as you make it. You can have a hundred ways to prepare. The advice is to just do it.
2. Sales are about people and solving problems they want to solve. Even needs can be ignored.
3. Here are things people spend money on; buying time, making money, avoid losing money, desires, peace of mind, approval, assurance.
4. People buy things that take away their immediate pain predictably. Buying things that prevent pain in the long run is much more sporadic.
5. People prefer to buy from their friends. So go make a lot of friends. Being friendly is might be one of the most powerful business superpowers.
6. Being valuable and useful is all you ever need to do to sell things. Help people out. In all the ways expect nothing in your heart. Be genuine and consistent. People will go out of their way to get you money.
7. People don't care what you measure. The only measurement for them is what they're paying you for.

How I got visitors to engage with my live chat by @offlinemark

• Make it convenient to chat with by making the chat bot automatically pop up. (Although it's annoying but it's worth it.)
• Give people a reason to engage with the widget by asking specific questions. This helps frame the user's mind vs needing the user to think of their own question. Timestamps.fm replaced "Welcome! Let me know if you have any questions!" with "Would you like me to give you a quick recap?" Results: 0 chats with 1st prompt and 6 chats with a new prompt in a week. (getting 50 visitors per day)

How to get content ideas and rank long tail keywords using Search Console by @tejas3732

This strategy works for pillar blog posts.
Go to your Search Console. Under Performance, filter with the last 3 months. Now you will get all the queries people are literally "searching" on Google. Export this list and start adding relevant keywords you haven't used inside the blog. Don't stuff it. Embed it naturally inside the blog.

It is important to target the right audience! by @harshitbhatia

Harshit was actively engaging and getting a lot of responses from content creators, but there was a problem. He wants to interact with entrepreneur people. So he unfollowed most of content creator connections to get few posts about them. And I recommend you to customize your social profiles according to your interest. And it's more important than reading the rest of the newsletter as you spend 5 minutes with me and 3 hours on social media.

Where to start when learning to create chrome extensions? by @alexjvale

Best place to start learning chrome extensions development is official developer chrome extension documentation. You can also inspect the code of every extension that you have installed on your computer. Stack Overflow will tell you where they are. Then dive deep into the code to see how they do things. (Please check valuable comments)

If "Build and they will come" doesn't work what about "build it and find them"? by @cloubao

(Good Read) It's 2020. Finding users/customers is more difficult than building something. And the best tactic to get initial customers is building a "community" first for your upcoming product and iterate with that community to make your product better.
Facebook and Twitter used the "find then build" approach. Zuck downloaded all the emails from Harvard so he knows where to find the first users. And Twitter got initial users from Odeo.

1. "Indie" Doesn't Mean "Bootstrapped" Anymore by my favorite @Csallen

2. Five Lessons Learned from Launching my first SaaS by @Kevcon80

3. SaaS Marketing Pages Checklist by @milgrowth

4. The UX of Images on a Landing Page in 7 Examples by @Mratiebatie

5. What SaaS websites have the best pricing page, any suggestions and recommendations? (check comments)

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