5
20 Comments

🔥 Roast my landing page

We're working hard to create a simple app that helps everyone stay informed about what matters to them.

Our platform quickly gathers and sorts news as it happens, all with a focus on keeping things straightforward and easy to use.

submitted this link to Icon for group Landing Page Feedback
Landing Page Feedback
on April 16, 2024
  1. 3

    Huh! From the standpoint of a Chief Product Officer I think there is a lot to be improved:

    (Note this may be long as I will give you detailed overview).

    First is your brand - Mosaik and it's logo "stay informed, stay ahead" evoke no emotions

    You could just have a basic logo (without any other wordings, you could remove the stay informed, stay ahead texts)

    I must say that you did well to structure your landing page but "We gather the pieces, you get the power." Isn't displaying the essence of your platform — it's generic and not so easy to understand,

    To grab the attention of your users you need to evoke their emotions by "poking on their problems they do want bad want to solve"

    So what problems are you solving with Mosaik?

    "Tired of Missing Out? Mosaik Makes Sure You’re Always in the Know."

    Is again super generic -(just let me give an example of something better — no offense)

    "Never miss out on trending news, Get real-time updates without hassle"

    Or based on the copy on your platform:

    "Never miss out on trending news, Get real-time industry-related updates without hassle"

    Again the copy below your heading (value proposition) is good just until

    Mosaik offers a platform that equips professionals, enthusiasts, and the intellectually curious with the tools they need to excel and stay informed.

    Something like this would be better:

    "Mosaik offers a platform that equips journalists, news enthusiasts, and the intellectually curious with the tools they need to stay ahead of information."

    Now down to:

    "Enjoy being the last to know? Then keep moving—Mosaik isn’t for you"

    First no one enjoys being the last to know so you don't have to include that and again "to know what"? (It's generic and doesn't cut to the point).

    Copy like this works well if you are trying to sell or planning a course launch or get clients to work with you — Copy like this doesn't work well when it comes to getting users.

    If you were trying to sell a course — you probably have given value to your audience prior to selling but in the case of SaaS users want to buy because they feel it's (your product) valuable to them.

    "Want to stay updated and ahead of current news and events in your industry? Mosaik is here to help!" Is better.

    And you could change the wordings to match the headline (if you want again — no offense).

    "Gain a Competitive Edge with Real-Time Intelligence" seems perfect!

    The text under this heading needs some changes:

    "Still reacting to market changes when it’s too late? Mosaik’s algorithms provide real-time updates that could’ve helped yesterday. Empower your team to lead, not follow, by anticipating shifts and seizing opportunities as they arise. Wake up or fall behind."

    Could change to:

    "Mosaik’s intelligent algorithm provides real-time alerts and keeps you updated on the edge of every news. Empower yourself, your team to be the first to know what's Happening in your industry. Mosaik helps you be the first and never the last."

    Also "Elevate Your Industry Insight with Mosaik" could change to

    "Be the first to know what's happening in your industry"

    Also the copy under this heading could change too:

    From this:

    Love the complexity of chasing updates? Then Mosaik isn’t for you. We simplify staying informed with a single platform for all your news, tailored alerts, and smart categorization. Stay effortlessly on top—unless you prefer being overwhelmed and outdated.

    To this:

    "Mosaik helps you ease the complexity of chasing news updates and staying far ahead. We simplify staying informed with a single platform for all your news, tailored alerts, and smart categorization. Stay effortlessly on top as our Platform helps you from being overwhelmed and outdated to staying more informed and productive."

    Can you spot the difference between the two copies (yours and mine)?

    And your FAQ Why should I subscribe to Mosaik when I can just search the internet myself? Need to change you can't write that way to a potential customer or visitors and expect them to convert.

    You could change it from:

    Sure, go ahead and spend hours each day sifting through endless news feeds and reports. Or let Mosaik do it for you. We harness hundreds of sources and use cutting-edge ML technology to deliver not just news, but near-real-time insights that are actually relevant and actionable. Still think you can manage on your own? Mosaik isn’t for everyone. Only for those who value their time and want the edge that comes from real intelligence

    To:

    "Mosaik takes away the pain and stress as you would normally spend hours each day sifting through endless news feeds and reports. Mosaik increases your productivity. We harness hundreds of sources and use cutting-edge ML technology to deliver not just factual news, but real-time insights that are relevant and helps you make better decisions on staying informed and ahead. Mosaik makes everything easy and simple!"

    Ans also change the background - the linear gradient is not a good option or maybe you didn't combine the right colors. I found it hard to read the texts.

    This part - Still think you can manage on your own? Mosaik isn’t for everyone. Only for those who value their time and want the edge that comes from real intelligence.

    Is not so good - you can get away with copies like this if you have an audience you want to sell maybe a course or coaching program to but, with SaaS users you aren't getting anywhere with it.

    (Bounce rate only increases)!

    Hope I have helped you a bit!.

    1. 1

      Wow! Real food for thought.

      Gonna check this carefully and get back to you.

      Thanks for this.

      1. 1

        You're welcome!

  2. 3

    These vertical lines animation is 10/10 the worse thing I've seen this year.

    The site starts loaded, than it empties, than it's coming in from the left.

    The green line strick on the title, why?

    As for the copy, this is a good start, the rest you need to redo
    "Why check hundreds of media sites when Mosaik can do it for you?"

    1. 1

      😆

      Appreciate your feedback; good points! Based on your suggestions, I've made the following changes:

      • The vertical lines are now less intense.
      • The animation in the hero section has been removed, so it's visible right from the start.
      • I've toned down the brightness of the green line to subtly emphasize the slogan.

      Really appreciate your input.

      Thanks!

      1. 1

        What age bracket are you targeting?

        1. 1

          I would say primary group is in the range 22-50. This age group tends to be comfortable with technology and likely understands the benefits of the platform.

          Although the platform can serve to a wider group (18-65+). I call this group: information seekers. These are people interested in staying well-informed on current events could benefit from the platform's real-time news aggregation and diverse categories.

          1. 1

            Would that younger part of the group use the words and terminology you have on the page?

            1. 1

              I hope they do. Is not that complicated or rare.

  3. 2

    too much text under h1 and generally everywhere
    the boxes section should be lower on landing page
    pricing section is way too tall
    move the faq grpahic to the top and the questions underneath

    i think ppl would want to know where you get the industry updates from and how you know whaat to show them.

    i need examples of the use cases and what the notifications and whaat the platform will look like!

    needs some work but it will be AMAZING afterwards! like for real it will be great!

    1. 1

      Made some changes: boxes size, pricing section, text length, and a platform screenshot.

      Thanks for your feedback!

  4. 2

    In my opinion, I would lower the word count and make some of the headlines more focused on the benefits. Like the first headline, "Stay informed Stay ahead" doesn't tell me much about the product.

    Try to think of the top pain points you're solving and craft the copy to show you understand them and have a solution.

    Best of luck with the product!

    1. 1

      Agreed. I just changed that part complete. Is it better now?

      1. 2

        It's better but could use a bit more detail. I did have a few ideas for a headline but, I don't know your target audience so I could be completely off the mark.

        "Get the media content you want. All-in-one inbox"
        "Save hours searching media sites. Let Mosaik do the work."

        I also think the sub-copy you have on your site already could be a decent headline as well.

        "Why check hundreds of media sites when Mosaik can do it for you?"

  5. 2

    I would say way too many words. Cut down the content to the core message i.e. "sift through the noise and bring you only what matters."

    Shame that you don't highlight screenshots of your product on your landing page. You have to click on the "Take a look" button to give it ago.

    1. 1

      Word count lowerred, and added a screenshot of the product.

      Thanks ;)

  6. 2

    very nice color and font and shapes works well!

  7. 2

    Hey there! Site looks great overall!!

    Here is my suggestion to you, the distance between Company name and "Home" can be increased to look more consistent. Maybe I am just nit-picking.

    1. 2

      Good point! I added more margin. It's true it was too close

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