$13k Revenue in July

Generated over $12k in July via Better Sheets memberships and products.

Over $8k in sales on AppSumo (Between 10 and 30% of that goes to Appsumo)
This is due to App Sumo Day a 72 hour event that drew over $1k in sales each day for 3 straight days. Amazing!

Over $5k generated selling Make Bank Bundle. a Bundle of newsletter courses. Of which Better Letters was a part of.
Two thirds of that will be paid out to the other partners in that bundle.

We only ran the bundle promotion for 1 week, on purpose.

What's next:

Focus will shift from getting new customers to making the experience better once you're a customer.

I'm taking a few weeks off of marketing to focus on coding more and launching a new site with customer requests.
Customers consistently ask for

• The ability to mark as seen
• More information on where to start
• More descriptions of each video

I'd like to stretch this out until the end of September but we'll see how the sales go without my intentional focus.

The business intention is that I move Better Sheets membership sales off of gumroad and into my own stripe. Leaving individual products available for purchase via Gumroad.

I need to be able to email customers who want product updates only vs tips/tricks vs marketing. It seems that many people opt out of gumroad emails wholly. Hopefully I can give each customer the ability to turn off some and not all email notifications as they choose.

There is also one nagging issue for me. I have over 200 videos I've made individual for customers one on one. These are not part of the 160+ videos all members get. So in reality there are well over 300, maybe over 400 videos that I'd like to be able to put somewhere other than loom.

So I'll be working on hosting these, and serving these in different ways. Perhaps there's a setting a user can have to notify me if they allow their 1-on-1 videos to be made available for other members.

Also there's no way for a user to report to me any issues about a video. They can leave a loom comment or email me. But no quick buttons to report anything or ask without being public.