108
80 Comments

Promote your business to 110,000+ entrepreneurs

screenshot of the newsletter

Want to place an ad on the homepage of indiehackers.com or in the Indie Hackers newsletter?

Select an option below to put your company in front of 100,000+ of the most ambitious people on the planet:

Book a website ad placement

๐Ÿš€ Native Ad (Click here):

A native ad that will show up on the following two Indie Hackers pages for 7 calendar days: 1) the homepage and 2) the Starting Up page. The placement includes: 1) up to 115 characters of ad copy, 2) an image of your product or logo, 3) a URL to redirect users to when they click the ad.

Book a newsletter ad placement

๐Ÿš€ Full Section (Click here):

250 words of ad copy in a full section in the newsletter, including a clickable cover image for that section. And a clickable version of your company's logo right at the top of the newsletter.

๐Ÿš€ Intro Section (Click here):

50 words of ad copy in the intro section at the top of the Indie Hackers newsletter.

๐Ÿš€ News Section (Click here):

~10 words of ad copy (up to 50 characters) as a line item in the โ€œIn the Newsโ€ section of the Indie Hackers newsletter.

Stats

  • Subscribers: 99,096
  • Open rate: 35%
  • Click rate: 1.6%
  • Emails/week: 3

What the placements look like

Website: Native ad

A native ad that will show up on the following two Indie Hackers pages for 7 calendar days: 1) the homepage and 2) the Starting Up page. The placement includes: 1) up to 115 characters of ad copy, 2) an image of your product or logo, 3) a URL to redirect users to when they click the ad. (Click here) to place a Native ad.

Indie Hackers website sponsorship
Indie Hackers website sponsorship

Newsletter: Full Section ad

250 words of ad copy in a full section in the newsletter, including a clickable cover image for that section. And a clickable version of your company's logo right at the top of the newsletter. Click here to place a Full Section ad.

Indie Hackers newsletter sponsorship

Newsletter: Intro Section ad

50 words of ad copy in the intro section at the top of the Indie Hackers newsletter. Click here to place an Intro Section ad.

Indie Hackers newsletter sponsorship

Newsletter: News Item ad

50 characters (~10 words) of ad copy as a line item in the "In the News" section of the Indie Hackers newsletter. Click here to place a News Item ad.

Indie Hackers newsletter sponsorship

Our readers love us

Twitter love

More details

To see our media kit, which has additional details on our audience, including geography, interests, etc., go here.

You can also email us directly for details: contact@indiehackers.com.

We're going all-in on growing and improving the newsletter, so prices will likely creep up in the near future.

, Co-founder of Icon for Indie Hackers
Indie Hackers
on May 24, 2023
  1. 1

    Does anyone have at least a starting pricing for a one-time feature?

  2. 1

    The full pricing is here https://www.passionfroot.me/indie-hackers
    But, WTF, it's so high! I have much more impressions on Reddit for 200 times cheaper. Don't be so greedy, it has nothing to do with indiehacking!

  3. 18

    Not a very IndieHackers friendly pricing.

    1. 1

      You get a much more Indie Hacker friendly price on smaller newsletters like Uneed (https://www.uneed.best/promote-your-tool) or on my own WebsiteHunt (https://www.websitehunt.co/advertise/boost)

    2. 1

      Much much cheaper than any other form of advertising.

  4. 1

    This is for all budding entrepreneurs, if you want to start with a tech product and lack the skills but have a superb IDEA, reach out here.

  5. 11

    A 1.5% click rate brings only 1125 visits for $1k. Not really a favorable price.

    1. 6

      that's click rate in the email, not CTA as I see it. This means that you can bring much less visitors.

  6. 8

    What's the pricing?

    1. 7

      $1,000.00

      1. 1

        and is it PPC or how it works?

    2. 2

      Yes, this is a very important questions. I'd like to second it :).

  7. 1

    Is it possible to generate consistent leads and revenue for a washing machine repair service in Dubai by using a PPC strategy on a niche website targeting appliance repair customers?

  8. 5

    I have 2 concerns.

    1st. As per the Media Kit, there is a breakdown of the number of people from different countries. I would have loved it if there was an option to choose which country I want to target.
    For example: Let's say I wish to target only US + Canada + UK + Australia. That's Just 42.85% of the total user. I don't wish to pay for the remaining 57.15% of the audience who I am not targeting.

    2nd. I would love to know if these 74,200 subscribers are users or founders or C-level executives. As a B2B business owner, My Ads works best with C-level executives or Founders but not so much with others.

    I would love to pay & promote my business if these things can be managed. Otherwise, it will not be that effective for me.
    Anyone else feels the same?

  9. 4

    Hello! the 1.6% clicks are calculated on total opens or total sent? Thanks!

  10. 3

    A couple people commented on the placement. As a subscriber, I actually quite like it. Not too disruptive or visually offensive. It's there if I'm interested and easy to scroll past if I'm not. As a potential advertiser, it feels well-integrated and part of the issue's overall narrative. Great income stream for the newly re-indie IndieHackers!

  11. 3

    This is a great opportunity, I think.

  12. 3

    I might like to. While the numbers seem to be comparably low, the members or the audience IH has is quite focussed. My money is on it. :)

  13. 3

    Interested. Shouldn't you have an easy purchase system to place ad into your newletter?

    1. 5

      My guess is they want to learn fast about pricing and other things that are much harder to do in a web app for instance.

      I recommend reading "Lean startup" and other startup content to understand why folks make the decisions they do.

      1. 1

        This comment was deleted 2 years ago.

    2. 2

      I donโ€™t see why that would be a requirement for those that really want to advertise.

      I can see how they prefer to review the ads carefully to consider whether they are valuable to their audience.

  14. 2

    Being a solopreneur, I'm in my initial stage.

    So i feel pricing is high for me.

    But seems like an opportunity, who have already cracked solopreneurship

    1. 1

      useful๏ผŸ

  15. 2

    CPC now for this newsletter Ad is $3.05
    Is my math wrong?

  16. 2

    I got excited when I saw this, but the math doesn't make a ton of sense.

    80,000*32%*1.6%ย =ย 409.6

    This means that you are paying USD 2 per click, which is a lot.

  17. 2

    a little bit expensive

  18. 2

    How to increase Indiehackers friendly pricing

  19. 2

    $1000 dollars is probably a bit high for early stage solopreneur : )

  20. 2

    Anyone can share the data if you have done the promotion?

  21. 2

    I emailed - never got a reply lol

  22. 2

    Interested.

  23. 2

    Yes I want to do this, how can I buy it in a very easy way?

  24. 2

    Numbers are pretty low? A system like PostApex's can be good. This newsletter also can be there. postapex.com

    Or at Boosts: beehiiv.com/newsletter-solutions/monetize/boosts

  25. 1

    Great platform

  26. 1

    How long it last?

  27. 1

    very useful and grate kit

  28. 1

    Very useful kit

  29. 1

    Cool to see ways to make reaching people easier. I know it costs a pretty penny, but it saves so many hours, days, and weeks of trying to advertise yourself

  30. 1

    I have so much interest in hacking. Its my dream to be a good hacker.

  31. 1

    That's a huge reach! How effective are these ad placements in terms of driving actual conversions and engagement?

  32. 1

    Hello! Can we advertise racing games like CPM freely?

  33. 1

    Hey guys, I have been trying google ads and it's expensive :(.... how does it work here and I am new to this platform. I heard in a podcast that saas founders often get exposure from here.. Anyone help me understand if we can get benefit for a no code LMS platforms for digital product sellers and community builders?

  34. 1

    Hey guys, I have been trying google ads and it's expensive :(.... how does it work here and I am new to this platform. I heard in a podcast that saas founders often get exposure from here.. Anyone help me understand if we can get benefit for a no code LMS platforms for digital product sellers and community builders? My platform is EzyCourse..

  35. 1

    Looking for technical- cofounder who is well versed with android, ios apps

  36. 1

    Looks legit.

  37. 1

    Not very helpful for us

  38. 1

    The pricing is not the problem. The fact that YOU are the product is the problem. Your advertising content is only interesting to some that earn less and have high hopes.

  39. 1

    What is the eligibility to launch our product in IndieHacker

  40. 1

    can I pay with !,000 dollar cents...?

    :)

  41. 1

    steep but in line with what I'm seeing for most tech newsletter placements these days

  42. 1

    Looks good to begin with !

  43. 1

    CTR is good but overall it pricey.

  44. 1

    Would like to know some details but never got reply from their team, I guess they are loosing a lot of audiences because of their pricing policy

  45. 1

    I'm Interested

  46. 1

    Good opportunity, I think.

  47. 1

    I am building a marketplace that helps startups getting funded - do you have data points showing how many of the subscribers that are raising capital?

  48. 1

    wonderful information

  49. 1

    It should be very powerfull in the right hands.

  50. 1

    Interesting! How does the pricing work?

  51. 1

    The click rate is quite low IMO

  52. 1

    Interested.

  53. 1

    Great Post, while he numbers are also good

  54. 1

    Hmmm the audience is big, this is true but I don't like how the sponsor information is presented. To me, it looks very unnoticeable. It's not a surprise that the open rate is so low.

  55. 1

    does anyone have at least a starting pricing for a one-time feature?

  56. 0

    Great Platform to post

  57. -4

    This comment has been voted down. Click to show.

    1. 1

      I have to submit my story but they ask me to just contribute without a story. I am unable to know how to contribute. any one please guide me?

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