App reviews on Youtube - Is there potential?

This is exactly what I was thinking. My Fitbod video, although successful brought it, 0 subscribers, compared to other videos and it makes sense. Your search for an app, you watch review, and either download the app or not.

I guess I would love to add some experiments or challenges in the mix to make videos entertaining, even if you already have a sleep app installed. Besides, probably focusing on "productivity" would make sense, so that I would not need to review the dating app, that not all viewers may be interested in.

Although I don't want this to stop me, so I am thinking I may "figure this out" later, once I have at least 5-10 of these videos out and get some traction.

Thank you for this - it's good to know that I was not the only one with these thoughts 😊

I would have to disagree with you.

You said:

There's so many unboxers and reviewers and influencers already fighting amongst the crumbs in a sea of insignificance all wrapped up in the Crux of a corporate silo

That is actually not true - the whole point of why I even asked this question is that there is no channel that I have seen that is dedicated to reviewing apps. Yes, there are tech reviews, yes there are gadget reviews, etc. But no one is doing reviews on apps, but these random videos do exist and they do get enough views to make you wonder.

For the rest of your comments, thank you for the pitch, but I am not planning to move away from Youtube anytime soon. I like the platform, I use it and I want my videos to be there.

The audience that you describe is not the audience I am looking in Youtube.

Update:

I've watched a couple of your vids and even subscribed. Here's my brutal take...

Not withstanding your current idea topically, you've been pushing videos about a niche where, as I'm sure you can relate, very little trust and confidence exists.

That having been said, I watched a couple of the shorter vids and came away with a sense of vulnerable, frustrated honesty on your part that was both upbeat and optimistic. It actually prompted me to subscribe.

You did the standard troll baiting that once was effective (still is, but such titling is suspect nowadays).

You're coverage of, and your reasonings for leaving upwork again, reeked of genuine honesty, and I especially enjoyed your semi hard luck story about making $5K/mo.

There's some classic cliche edits like the coffee making thing, but I like those. I personally prefer shorter videos, generally speaking, for a couple of reasons:

1.) What if the talent is boring, I don't like the presentation, or I have to wait several minutes to discover I really wasn't interested? No one likes feeling that they just wanted their time.

2.) I have capped bandwidth, so aside from the potential to find that I've wasted any of my time, my monthly allocated traffic budget has been diminished and now I'm potentially pissed off.

I would prefer that you script a bit better to make things more concise, cutting down the length of anything you do by about 1/3rd, but not enough to lose that playful, tongue in cheek, and familial essence that lends too your natural trustworthiness.

For example, you might do a take and then count how many times you say, "uh", or "like", or "y'know". And I'm not saying you do that, I'm just suggesting that you keep the motion going.

O only watched part of your Fitbit vid. Not my thing, yet as excruciatingly long as it was, you could have done much better keeping my attention by seeing me entertained with your natural charm. Instead, about one fifth of the screen time was actually fumbling a bit or threatening to go off on a tangent. I'm sure it was a thorough review though. Perhaps more playful segmentation clips like that coffee making interlude I mentioned earlier to break up any monotony if you feel it dragging?

You were passionate about the app, and that is good, but to me, it appeared that led to your lack of a clearly storyboarded and scripted preproduction, suggesting that you maybe didn't know you're way around it as well as you actually do.

Also, saying it's the best means that you can't now go and review another app in the same category objectively 😎

Actually, in your videos, what I found the most compelling and endearing were your jovial lamentations surrounding your choices and discoveries and the pitfalls and doldrums you fell into in your quest to monetize and generated income - I found that genuine and truly entertaining, you have a great natural charisma and an honest videography of your quest to make an honest living was the recurring theme in your videos that resulted in me subscribing to your Chan.

Finally, for the real tidbits that people want, you could gently steer them toward the patreon exclusive content that I mentioned before, through hosting your vids on fediverse servers that won't be censored, giving you complete control ( you can directly market those videos even through your YouTube channel, pick your own sponsores and charge then directly for the advertising) instead of ending up just another cog in the Sea approaching the relative insignificance that you related to your viewers when speaking as to why you left upwork.

Well I hope that helps and please know I meant no offense. I swyped this out on my phone so no, I won't bother editing in case it's obvious how much my autocorrect hates me lol.

Kindest regards,

Bradley

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Really good points! I guess this may be the opportunity that has not been explored fully. From all of these comments, one thing is very clear - I need to start working on videos and experement :)

Thanks for this! I have just recently found Ali (literally a week ago) and have been enjoying his content.

I had the exact same thought - try to steer into one category (productivity), but I will have freedom to review other apps that I enjoy.

I think it’s time to create and see what happens!

That's a really interesting idea - definitely worth exploring more. However, it looks like something a bit down the line. I still need to break the 1,000 subscribers line and have at least a few of these videos out.

Good points! I suppose I would not want to focus on any apps, but probably more geared towards productivity. First, I will review some of the apps that I use the most as it would be easier to do a review on something you are very familiar with.

However, it looks like (from my research) there are enough people searching for different app reviews on Youtube - at least to get started.

Yeah, true! I only had this thought when I looked at the engagement metrics for my Fitbod app video. Apparently they are "above average" in terms of watch time, so this gave me a hit that people watch this. When I looked around more, I found other apps reviews, with more than 100k views, so there is a need, probably in a same way people watch smartphone reviews.

As others mention from an app developer perspective you wouldn't have any problems finding developers wanting you to review them (we're always looking for cost effective ways to get the word out)!

Yes, I definitely see a lot of demand from developers, especially if I can hit 10k subs and above. So from this perspective, it's looking good.

I do find I watch a lot of MKBHD videos where I don't even have much interest in the products he's reviewing anymore - just love the format, personality, entertainment and production values.

And that's probably my answer: entertainment value + production value + unique format. I guess it is so much you can think beforehand - it's time to act now :)

Thanks for the comment!

Just watched one of your recent videos about Squarespace - awesome work, really well done! And I guess if people are looking for website builders on youtube, then apps should also be quite a popular topic.

Congratulations on that growth! The graph looks really good :)

To me - it also looks like a huge potential, it's just weird that I haven't seen channels like that already. Either way, your channels look very similar to the way I see me going - thanks for that!

And yes, I am always upfront about the affiliate commission - been working with that for a while now.

Did not expect the first "submission" before even making at least a few videos on this 😅

Thanks for the support! I also see this "opportunity" as it's usually more of written content and even searching for "app reviews" on Youtube does not give you any real or big channels.

Yeah, it seems like there is. Already planning the next video :)