What I Learned by Taking Too Long to Ship My Bootstrapped SaaS

Hey Steven! Good to hear this resonated with you and was helpful. Thank you for taking the time to read it.

By the way, why don't you have Command listed as a product in your profile?

Thanks for the feedback, Devan :)

You need to communicate what you product does in a way that engages your intended audience's pain points - then they will sit up and take attention.

This is 100% it.

Hey Ryan,

I was checking out your website and for some reason, something wasn't quite resonating with me. Then I figured out what it was – it was too hard for me to piece together exactly which apps Command is supposed to replace.

You say "Command brings together all of the tools small teams need to manage their SaaS product and help eliminate the overwhelm, stress, and cost of juggling multiple apps."

But it's not clear to me what "multiple apps" means.

Then I scroll down a bit and see your first screenshot and I see:

• Improve > Cards ... not exactly sure what this is. Issue tracker? To-do list? Team project management? Is this a replacement for Jira? Or Trello? Or Asana? All of the above?
• Support > Inbox, Help and Documentation – this one is more straightforward, I assume this is a help desk replacement. But what is "customer"? Is that a replacement for Intercom? Or is it a CRM?
• Grow > Revenue, Behavior – not sure what this is again.

After reading the rest of your page. I have a better sense but still some things are a bit foggy.

I think what would be helpful is a header that is very clear and explicit, something like:

"Your command center for Project Management and Development, Help Desk/Customer Support, Financial Reporting and User Analytics." (Not sure if that's an accurate depiction, but hopefully you get the point.)